Privacy Policy

Last updated: April 23, 2025

CurrentLens.com ("we", "us", or "our") operates the website https://currentlens.com. This page explains what data we collect, why we collect it, and your rights in relation to it.

1. Data we collect

We collect data in the following ways:

  • Analytics (Google Analytics 4): We use Google Analytics to understand how visitors use our site. This includes pages visited, time spent, country, device type, and referral source. This data is collected via cookies and is anonymised before storage. Google may also use this data in accordance with their own privacy policy.
  • Advertising (Google AdSense): We display advertisements served by Google AdSense. Google may use cookies to show you personalised ads based on your browsing history across websites. You can opt out of personalised advertising at adssettings.google.com.
  • Server logs: Our servers automatically log your IP address, browser type, and pages requested. These logs are used for security and debugging purposes and are not shared with third parties.

2. Cookies

We use cookies to provide analytics and advertising functionality. Cookies are small text files stored in your browser. You can disable cookies in your browser settings at any time, but this may affect the functionality of the site.

The following types of cookies may be set:

  • Analytics cookies – set by Google Analytics (e.g. _ga, _ga_*) to measure site usage.
  • Advertising cookies – set by Google AdSense to serve and measure ads.

3. Legal basis for processing (GDPR)

We are based in the European Union and process personal data in accordance with the General Data Protection Regulation (GDPR). Our legal basis for processing analytics and advertising data is your consent, which you provide by continuing to use the site after being informed of our cookie use.

4. Third-party services

We use the following third-party services that may process your data:

5. Your rights

Under GDPR you have the right to:

  • Access the personal data we hold about you
  • Request correction or deletion of your data
  • Object to or restrict processing of your data
  • Withdraw consent at any time
  • Lodge a complaint with your national data protection authority

To exercise your rights, contact us at [email protected].

6. Data retention

Analytics data is retained for 14 months in Google Analytics, after which it is automatically deleted. Server logs are retained for up to 30 days.

7. Changes to this policy

We may update this policy from time to time. The date at the top of this page reflects the most recent revision. We encourage you to review this page periodically.

8. Contact

If you have questions about this privacy policy, please contact us at [email protected].